Tuesday, 1 December 2009

America's Cup: Alinghi announces WISeKey as team sponsor for the 33rd America's Cup

by Daphne Morgan Barnicoat

Alinghi, Defender of the 33rd America's Cup, is proud to announce Swiss digital security company WISeKey as a team sponsor for its defence of sport's oldest trophy in 2010. This is the second of the team's main partners to be signed since the launch of Alinghi 5 in July 2009.

WISeKey supported the Swiss Defender during its successful 32nd campaign and is renewing this winning partnership for the coming months. They will contribute to safeguarding vital competitive data that is key to a successful defence.

"We are delighted to welcome WISeKey as a sponsor of Alinghi for the 33rd America's Cup. As a team we need to share and access confidential information, such as design data, so security is paramount in our campaign to try and win the America's Cup again. Our partnership with WISeKey will ensure that we have the optimum protection," said Ernesto Bertarelli, Alinghi team president.

Carlos Moreira, Founder and Chairman of WISeKey, added his reaction to today's announcement:
"We are proud to be named the sole provider of Alinghi's electronic security solutions. WISeKey and Alinghi share many values. We both deeply believe in integrity, in excellence and above all in first rate technology. We also have a knack for building winning organisations in Switzerland.”

During this 33rd America's Cup, WISeKey will be releasing a new generation of e-Security products such as the eKey+ adapted to the organisation and security of high level events.

Alinghi is currently training and testing its giant catamaran out of the team base in Ras Al Khaimah, United Arab Emirates.

WISeKey joins Swiss watchmaker Hublot as a team sponsor.


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