Friday 24 June 2011

America's Cup : Green Comm Racing and RCNV launch the challenge of sustainability to the America's Cup




Green Comm Racing team. Image copyright Green Comm Racing/www.americascup.com

by Green Comm media

The Real Club Nautico de Valencia (RCNV) and Green Comm Racing announced the details of their Challenge for the 34th America's Cup at a press conference this afternoon in Valencia, Spain.

The Green Comm Racing team, representing Spain's RCNV, completes the field of nine teams from eight nations that will be on the starting line in 10 AC 45 catamarans at the first America's Cup World Series event in August in Cascais, Portugal, the first competition in the lead-up to the 34th America's Cup.

The team's objective is to promote and manage the "Green Revolution" by leveraging the media impact of international sport's oldest trophy. The aim is to give visibility to the challenge of sustainability on a global scale by promoting the development of new technologies and new endeavors in the field of Green Tech.

The team, led by Francesco De Leo (former Manager Director of Telecom Italia, former Director and Head of Strategy and International Operations of Wind and 1999 Global Leaders for Tomorrow at the World Economic Forum), includes Marco Nannini - CEO (former Management Consultant to The Boston Consulting Group and Roland Berger) and Luca Devoti - Sport Team Manager (Silver Olympic Finn sailing and a successful sailing entrepreneur).

The athletes who are part of the team are young and have an impressive track record in Olympic classes. The new America's Cup will be raced in faster boats which will be physically more demanding than ever: a young team will be positioned to provide a competitive advantage.

Green Comm Racing will be receiving its new AC45 multihull in July in order to ramp up the training sessions ahead of the first AC race in Cascais (Portugal).

The RCNV will not only be the Green Comm Racing team's operational base but it will be the global hub for selecting the next generation of talent through a number of trials which will be open to the best young sailors in Spain and across the world.

To address the challenge of designing the AC72, Green Comm Racing has engaged two leading universities, University of Pisa and UCLA, both world class institutions working in the field of Computational Fluid Dynamics and Sensory Wireless Networks. As a starting point for the development of the AC72, the team will take advantage of the existing design package prepared by ACRM.

Green Comm Racing has a long term vision focused on sustainability.
Interbrand, Sim2, Prodea Systems and Expo 2015 are among partners that have joined RCNV and Green Comm. Racing for the launch of the challenge for the 34th America's Cup; more partners will be announced in the coming weeks.

Richard Worth, Chairman, America's Cup Event Authority, said: "We're very pleased to welcome the Real Club Nautico de Valencia to the 34th America's Cup, representing a nation known for its rich maritime history and its significance to the America's Cup. The Green Comm Racing, with their commitment to not just sailing excellence but also a sustainable future, will be a great complement to our strong group of competitors."

About Green Comm Racing

Green Comm Racing is the team representative of Real Club Nautico de Valencia, the 7th challenger of the 34th America's Cup. The ambition of Green Comm Racing is to promote and to manage the "Green Revolution" leveraging the media impact in the sport's oldest trophy.

Francesco De Leo is the executive chairman of Green Comm Racing (Ph.D. UCLA - Former Managing Director of Telecom Italia and Head of Strategy and International Operations of Wind).

Green Comm Racing sees the America's Cup as more than just a sailing race: it's a unique opportunity to rally some of the best minds in the world behind e very exciting goal: designing and manufacturing the ultimate renewable energy machine, a winning America's cup boat. The entry of Green Comm Racing enhances the values at the core of the 34th America's Cup to promote a green agenda, by leveraging the media impact of one of pinnacle sport events in the world.

The team is made of a group of young sailors and executives who want to offer new ways of doing things at the America's Cup by also changing the traditional relationships with its sponsors. We have and will identify different unique brands who increasingly understand that the world is shifting into a "social economy" in which recommending and sharing brands is front and center in the new consumer daily lives.

Green Comm Racing aims to be part of the America's Cup for the next 10 years. It is a long term project with a clear objective: To build a winning team.

The new 34th America's Cup boats are more physical and demanding than in previous editions and this is the reason why Green Comm Racing aims to identify a young crew of sailors.

The starting point of this team is to build a young Olympic crew members around some key experienced well known sailors. For this reason Green Comm Racing will be cultivating and selecting young sailors who will be increasingly important in this and next editions of the America's Cup.

Green Comm Racing has developed a partnership with the University of Pisa Dept. of Aerospace Engineering and design. Since 2005, Master of University of Pisa in "Yacht Engineering", Director Prof. G. Lombardi, in cooperation with the ship-yards in Viareggio, Italy.

Green Comm Racing has developed also a partnership with the UCLA Computer Science Department to study the development of the wireless sensory networks capable to monitor the multihulls and the rigid wing sails.

TEAM

Jonathan Lobert Eight world ranking Finn
Ed Wright Finn gold cup winner 2010 San Francisco
Zach Railey Silver medalist 2008 olympics
Ivan Kljakovic Gaspic Twice European champion Finn class
Paul Hobson CEO North Sails One Design
Anthony Nossiter Twice olympiad, Volvo ocean race, 32th AC
Vasilij Zbogar Twice olympic medalist (2004/2008) laser class
Alex Muscat Spanish olimpic team
Jorge Zarif Brazil junior world champion (2009)

Green Comm Racing
America's Cup